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How to Have a Good Music PR Campaign

If you've hired a music PR company to pitch your project, that's just half the battle. You have to help them help you get your music to the masses. Learn how you can make sure your music PR team has every chance of getting you the press your music needs.

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Music Careers Spotlight10

The Cure to Your Music Biz Woes

Friday February 10, 2012

In the music industry, as in life, even the best laid plans can go belly up. You might have done a killer PR campaign, but the promised review in the biggest publication just never appears. You booked a great gig and promoted it like crazy, but audience numbers are less than thrilling.

There can be a million little bumps in the road, and the sad, hard truth of the matter is that some of it is completely out of your hands. The trick is in how you respond to these inevitable little hiccups - keeping your cool and reacting the right way is the only recipe for mitigating the damage. Find out what you can do to smooth over some common music biz woes.

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Who Votes for The Grammys?

Wednesday February 8, 2012

Depending on your perspective, The Grammys are either music's biggest night or an annual reminder of how tone deaf the major music machine has become. Whatever your stance on the awards, just how did The Grammys get to be what they are? The simple answer is voting. For better or worse, Academy members vote on Grammy submissions and crown a winner. Who are these Academy members and how does the voting go down? Find out!

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Breaking Up With Your Band

Monday February 6, 2012

Band break-ups are a bit like divorces. They certainly can be every bit as acrimonious and complicated, especially if you've got a few releases under your belt and you've made a bit of cash. What happens if someone of the members want to continue playing together with the same name and material? What happens if one band member has invested more heavily into the groups' expenses than the others? What about your unreleased recordings?

These are just a few of the issues that can arise when band members decide to go their separate ways. Now, if you've got a band contract, many of the answers to the question will be clear. If you don't - and many bands don't - then you'll have to work out a fair solution for everyone before you can start looking for new musical friends. Here's what you need to know before you call it quits with your band.

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Demo Deals

Friday February 3, 2012

What does a record label do when they're kind of, sort of interested in you but not quite readt to commit? In addition to things like checking you out live, they may offer you a demo deal. A demo deal does not - I repeat, DOES NOT - mean that you have landed a full fledged record deal, but it does mean the record label wants to see what you're all about. They pony up for you to cut some tracks, and after that, maybe they sign you, maybe they don't. That's the short version, but demo deals can be more complicated by that, especially if another label suitor comes sniffing around. How does the deal go down? Learn more.

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