Your music promo pack is your calling card. It introduces you to labels, press, managers, distributors - really, anyone who can help your in your music career. Obviously, then, it's extremely important to keep your press kit up to date. Here are just a few things that might cause you to need to update your promo pack:
- You get a new review/interview
- You play a show with a well known act
- You record a new demo
- You shoot a music video
- You get some radio play
- You win some kind of award/recognition (you're voted best new local band, for instance)
Need some help getting your music promotional materials together? Check out these articles:

