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Tray Card

By Heather McDonald, About.com

Definition:

A tray card is the part of the CD that sits behind the tray in the jewel case. One side of the tray card is visible when you flip the CD case over - this is the back of the album artwork where you might expect to find the track listing for the album, as well as the label logo, distribution information, barcode and other information. What is on the flip side of the tray card depends on what kind of tray is being used. If the tray is black plastic, this side of the tray card may be blank (though some bands have been known to have some kind of "surprise" artwork here for those fans who get curious and decide to pop the tray out). If the tray is clear or tinted practice, there is usually artwork on this side of the tray card as well, so it is visible when the CD is removed from the tray. You can learn more about CD packaging here:

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