Readers Respond: Would You Sign a 360 Deal?

360 deals are becoming the norm, but would you sign one of these deals? Do you think 360 deals are fair for musicians, or are they one more money grab by labels? Share you thoughts about whether or not you would sign a 360 record deal.

Signing a 360 Music Deal

I would look at the opportunity a 360 offers. As a new musician who is trying to get funding, work and recognition it might well be the only way forward for me. In that case I would if I am allowed to produce my genre of music and there is a reasonable get-out clause. What I cannot compromise is my genre of music (because it comes from the heart), which, fortunately, people really love to listen and dance to. I don't expect funder and promoters to role over. Its business and its tough. So Its up to me to get a lawyer and business adviser. Yes I would take 360.

—Guest Bunton Cole

Not very likely to do a 360

There is a time and a place for just about everything, so I'd never say never. However a good label deal these days is more of a business partnership arrangement. We prefer well defined areas of responsibility. The artist knows what they need to do and we know what we need to do. We offer artists we sign a split profit deal. We both work hard to create and to sell good recordings, we both take a risk, and we both share in the profits. This seems quite fair to everyone. That said, I can see where a band or artist could find themselves in a position where a 360 would be the only way to go. Remember though that investment usually rules, so whoever has the largest investment is going to take the largest share of profit and usually the largest share of control as well. There is nothing inherently wrong with a 360 deal, it is just not always the best way to go, however for some it is the only way they can get there...

—Lariat_Records

Not a chance

360 deal is a sucker's bet. There's no way that you're going to come out of it cleanly. The label is going to be into you until you stop making them money, and they're gonna hang on until you're dry. It's the last gasp of a dying creature and will guarantee a quick rise to the top and a short stay for anyone who takes it. ... and there's a downside too.

—Guest indieman!

mr

i would sign it, because i have always wanted to be a star in my life and if this is the opportunity, i love to take it instantly

—Guest vennom

hello

being a music producer and have produced a lounge album, am looking for a deal, with a wish to produce some more works with the mix blend of world music, wud be grateful if someone suggest me with some best deal.. thanx

—Guest dhruvo bhadury